Image sourced from Google

Creating unforgettable, immersive event experiences is no longer optional—it's expected. At NXT Interactive, we specialize in fusing technology with storytelling to design next-generation brand experiences. One of our most eye-catching and innovative offerings is Floor Projection Mapping—an interactive visual installation that turns any floor into a digital playground.

Whether it’s for a product launch, experiential zone, retail activation, or exhibition entrance, NXT Interactive’s Floor Projection Mapping transforms how audiences engage with space and brand stories—literally from the ground up.

What Is Floor Projection Mapping?

Floor Projection Mapping is an advanced display solution that projects dynamic, interactive visuals onto the floor. Using motion sensors and high-lumen projectors, users can “step into” the content—activating animations, triggering effects, or simply walking through an immersive visual landscape.

With NXT Interactive’s custom development, the floor becomes a responsive environment—perfect for welcoming guests, guiding traffic, branding, or simply wowing your audience.

How It Works – Powered by NXT Interactive Technology

Our Floor Projection Mapping system is a combination of high-spec hardware and custom interactive software tailored to your theme or campaign message. Here’s what we use:

 Hardware Setup by NXT Interactive:

• 1 x High-Lumen Short Throw Projector (5,000+ lumens)
  Projects crisp visuals, even in bright ambient conditions.
  
  

• 1 x Motion Sensor or Camera System
  Tracks foot movement to trigger real-time animations.
  
  

• 1 x Media Player or High-Performance Laptop
  Runs the custom software and content smoothly.
  
  

• Mounting System
  Ceiling-mounted or rig-based setup for accurate projection.
  
  

• Optional Touch-Free Add-ons
  Add gesture-based control or proximity sensors for even more interactivity.
  
  

• 1 x NXT Interactive On-Site Technician
  For setup, calibration, and event-day support.
  
  

 What Can Be Projected?

At NXT Interactive, our design team can create everything from abstract animations to branded storytelling scenes, including:

• Water ripples or koi pond as guests walk in
  
  

• Sparkling lights that follow users’ footsteps
  
  

• Brand logos forming and dissolving with every step
  
  

• Product highlights or campaign visuals triggered by motion
  
  

•  Interactive games or quizzes projected on the floor
  
  

• Themed content (e.g., snow, fire, or flower petals)

Everything is fully customizable to your brand’s look, feel, and objective.

Why Use Floor Projection Mapping at Events?

✅ Instant WOW Factor

Few experiences draw attention like walking on a floor that reacts to your every step.

✅ Contactless & Hygienic

No touch needed—just motion. Perfect for modern, health-conscious audiences.

✅ Brand Differentiation

NXT Interactive’s floor projection solutions help you stand out in crowded expos and retail spaces.

✅ Scalable & Flexible

Can be used in small 2x2m entry points or large 10m+ zones depending on venue.

✅ Educational & Fun

Add gamified or educational elements to create learning-through-play zones.

Ideal For:

• Grand entrances at exhibitions & conferences
  
  

• Museum or retail walkthroughs
  
  

• Product reveal zones
  
  

• Brand activations
  
  

• Fashion shows and red carpet events
  
  

• Experiential marketing installations
  
  

• Children’s areas in malls or education events

Wherever your audience walks, NXT Interactive’s Floor Projection Mapping makes it memorable.

Pricing & Packages

Cost can vary based on space size, animation complexity, and duration. Here's a rough estimate:

• Basic 3x3m Setup for 3 Days:
  SGD 5,000 – 7,000
  
  

• Mid-Size Interactive Zone (5x5m+) with Custom Animation:
  SGD 10,000 – 15,000
  
  

• Large Format, Multi-Zone Floor Mapping or Gamified Experiences:
  SGD 20,000 – 30,000+
  

Prices include hardware rental, content development, setup, and event-day support by the NXT Interactive team.

Elevate Your Event with NXT Interactive

At NXT Interactive, we design, develop, and deliver interactive projection experiences that make people stop, smile, and share. Our Floor Projection Mapping is more than just a visual—it’s a journey that begins with a single step.

📩 Get in touch with NXT Interactive today to bring your floor to life at your next event.

Let’s make every step unforgettable.